Section 01
About the role
You'll lead a pod of three (one paid media specialist, one analyst, one creative producer) across two retained accounts — one in automotive, one in FMCG. Combined media spend on these two accounts is north of IDR 280B / year. The work spans Meta, Google, TikTok, programmatic, and increasingly retail-media platforms. Your strategist partner sets direction; you make it land.
Section 02
What you’ll be doing
- Own the weekly performance number for both accounts. Run the standup. Sign off the weekly readout.
- Lead media mix decisions — when to shift, when to hold, when to kill a channel.
- Mentor the pod: weekly 1:1s, monthly review, written feedback. Run the quarterly career conversation.
- Show up to client steering committees. Defend the numbers. Earn the next quarter's budget.
- Partner with the analyst on attribution and incrementality — push back when the model is wrong.
- Contribute to BigEvo's broader performance playbook — write up what worked, what didn't.
Section 03
Who you are
- 6+ years in paid media, ideally agency-side. At least 3 of those owning a P&L or significant retainer.
- Deep platform knowledge in Meta and Google — bonus for TikTok, programmatic, retail media.
- Mentorship experience. You've managed people before, not just projects.
- Comfortable in a boardroom. You can hold a room of senior clients with numbers and judgment.
- Bilingual (Bahasa + English).
- Operating system fluency — Notion, Slack, Looker, BigQuery basics. SQL is a plus, not a requirement.
Section 04
Nice-to-have
Not required, but it’ll make the conversation faster:
- You've worked with FMCG or automotive clients before.
- You've built a measurement framework from scratch.
- You've presented at a conference, written publicly, or run a community of practice.
Section 05
What you get
Base salaryIDR 35–48M / month
BonusUp to 25% of base, tied to retention + NPS
Equity4-year vest, year-two refresh
Books budgetIDR 6M / year
HealthFull BPJS + private layer (incl. dependants)
Sabbatical8 paid weeks after Year 5
Plus everything in the culture deck: 25 days leave, sabbaticals after Y5, parental leave, therapy benefits, books budget — the boring stuff done right.
Section 06
How hiring works
Two weeks, end to end. Five steps:
- 01ApplyA short form. Maybe 20 minutes.
- 02Intro call30 minutes with the practice lead.
- 03Work sessionPaid two-hour exercise on a real-ish problem.
- 04Team dayHalf a day in the studio, three to five conversations.
- 05OfferA real number, inside two weeks of starting the process.
We pay IDR 1.5M for the work session, regardless of outcome.
Ready when you are.
Closes In 18 days.